The Direct Digital Broadcast technology is here to enhance home entertainment experience
The mandating of the digitalisation of the cable networks across four metros in India is going to be applicable from the 1st of July. Considering the networks to go digital soon and the set top boxes becoming the only solution, Digital Direct Broadcast (DDB) Foundation, a conglomerate of seven technology entities from across the world has recently introduced the digital entertainment platform – ‘Direct Digital Broadcast’ (DDB). The platform is said to enhance the TV viewing experience.
The DDB Platform would enable the televisions to perform multiple functions on one single platform. The HDMI-CEC enabled DDB Platform devices will have a 10 Band Graphic Equaliser and Faroudja Audio-Video optimised and Strata Certified Audio, for a better audio-video experience.
Apart from this it comes with features like ‘Cloud Computing’ to allow sharing of files, pictures or songs over the air, ‘2D to 3D Conversion’ to convert the usual 2D images to 3D along with ‘Direct Satellite Reception’ which eliminates the need of a set-top box and much more. The technology would also offer ‘Internet Browsing’ along with Facebook, Twitter, Google, Skype, Yahoo and other applications. ‘Over the Air Software Upgrades’ for updated technology, a ‘450 MHz Dual Core Processor’ integrated with 14 Bit Processor capable of creating a 4 Trillion Colour bandwidth along with ‘Motion Enhancement and Motion Correction (MEMC)’ capabilities are also there.
The DDB platform will coincide with the mandatory launch of Digitization services across the four metros of Delhi, Mumbai, Chennai and Kolkata from July 1st 2012 onwards. The DDB Platform would also eliminate the need of multiple devices across various platforms.
DDB Foundation spokesperson said, “Technology has been evolving continuously to give us devices of active engagement and immense joy. Entertainment has moved from being pleased to vivid, engaging and much more. And making it possible is the DDB Foundation, a front runner in providing digital technology platform, with which TV viewing will never be the same.”
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